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MBtech image film receives another international prize
Intermedia Globe Award in Gold at the WorldMediaFestival in Hamburg.
The MBtech Group image film continues its winning streak at the most important festivals in the advertising film branch: Today the film received the Intermedia Globe Award in Gold in Hamburg and thus acclaimed as the best image film in the "Sales Promotions: Marketing Strategies" category.
"We are hybrid" is the core message of the MBtech Group's five-minute image film consisting of comic elements combined with realistic scenes. It unconventionally and creatively depicts the competencies of MBtech and its vehicle engineering, powertrain solutions, electronics solutions and consulting segments. Through emotionally appealing images the viewers experience how the MBtech's segments complement each other to benefit the customer. The film was conceived and produced by SCHOKOLADE Filmproduktion in Stuttgart. In February 2009 the "Hybrid" film has already received a silver award at the New York Festival. "We are just as proud of this new international award in silver," stated Hartmut Tresp, the President of the MBtech Group. "We hope that the film and its publicity will appeal to many customers and young career professionals." The film can be viewed here.
The WorldMediaFestival - global competition for modern media is an international competition for audiovisual communication media. Since its inception in the year 2000 it has rapidly become one of the branch's most important events.
